Extending a helping hand to struggling communities
The COVID-19 pandemic and public health measures to slow or stop the spread of COVID-19 have led to many different types of losses- the loss of loved ones, social support, and income. The negative impact of the pandemic has only been exacerbated by global conflicts, ailing economies, environmental disasters, social unrest and, closer to home, unreliable power supply. Unfortunately, the most vulnerable and innocent among us are bearing the brunt of these circumstances.
Bright Light and Sectional Title Solutions (STS Group) have partnered with Faith Food Distribution NPO (FFD) to alleviate the impact of the pandemic on the broader South African community through financial assistance, food and care packages. We also support education, training and guidance to create self-sufficiency in the communities we serve.
FFD is a registered non-profit company that is grounded, not only in economic realisations for the poor, but also in the belief that each person has inherent dignity and worth. A nation could be best measured by how they treat the less fortunate in times of turmoil and alleviating poverty should form a large part of our national heritage. The FFD initiative reflects what is best about South Africa and inspires compassion in us all. Bright Light has committed to supporting this intervention. The initiative is open to the public and continues to assist a lot of people in need.
Bright Light is devoted to making a real impact and improving the social, economic and environmental well-being of the national community by being a responsible corporate citizen with a strong focus on sustainable development. “A big focus for our group of companies has been adopting initiatives that will make South Africa a better place for all communities by supporting them through social investments. The pandemic has impacted our lives in a myriad of ways. It has taken a big toll on wage earners, the homeless, business owners and the underprivileged. “This initiative by FFD, delivers assistance to those in need in a meaningful way.” says Justin Mason, Chairman.
The ripple effects of the pandemic will be felt long after it has ended, many people have lost loved ones, employment, ways of life that bring comfort and access to basic necessities. Current world events continue to place a heavy financial burden on businesses, individuals and families. In the plight that is the COVID-19 pandemic and subsequent economic downturn, we are reminded that kindness goes a long way.
Our compassion will make us strive as a nation.
“It is in your hands to create a better world for all who live in it.” – Nelson Mandela